Transparency Interests Democracy

Sweden – Anna-Karin Hedlund

Anna-Karin Hedlund, CEO and partner, Diplomat Communications AB. Diplomat Communications is one of Sweden’s leading communication consultancies, specialized in Public Affairs, European Affairs, Corporate Communications and Financial Communications. Anna-Karin has a background as Head of Communications and Marketing at Samhall AB, MD Sweden at Kreab (Gavin Anderson) and as a political advisor to the Swedish Prime Minister. Anna-Karin has a Master in Political Science.Anna-Karin is a member of the board of Precis, the Association of Public Relations Consultancies in Sweden Precis, the Association of Public Relations Consultancies in Sweden Precis Is a professional trade association (founded 1990 and based in Stockholm) for consulting firms specializing in advice on Public Relations, including Public Affairs and Lobbying. PRECIS purpose is to represent its members and the industry’s interests by emphasizing the value of public relations to achieve business and organizational goals and to work for public relations used professionally and in compliance with professional standards of both member companies and of their clients. To provide guidance to clients who are looking for partners is also a task for PRECIS. The member companies (37) in PRECIS total income fee is approximately 80 percent of the Swedish PRconsultancy industry which in total sums up to approximately €M 200. Precis is affiliated with the international trade organisation ICCO, The International Communications Consultancy Organisation.